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Bite-Back serves up shark victory

Bite-Back campaignBite-Back’s head office erupted to cheers and applause as it added Seafish, the UK Sea Fish Industry Authority, to its growing list of conquests, having prompted the organisation to remove shark recipes from its web site.

Intervention from the country’s fastest growing shark and marine conservation group, Bite-Back, ended the three-year long inclusion of shark recipes on the site.

Campaign director for Bite-Back, Graham Buckingham, said: “We are excited to celebrate this breakthrough with such an important industry body.

“However, whilst this is a significant success for the campaign and our supporters, Sharks in decline Sharks in decline it remains a bittersweet victory. Seafish remains unyielding over its inclusion of recipes for swordfish and monkfish – both of which are widely regarded as threatened or vulnerable to overfishing.”

According to a 10-year research study published by leading fisheries biologist, Ransom Myers, unrelenting industrial fishing pressure has decimated 90% of the world’s stock of tuna, marlin, swordfish and sharks.

The report reveals that since the advent of industrialised fishing the number of large pelagic fish is now just 10% of what it used to be in 1950 and that we are currently facing an emergency situation.

Since Bite-Back launched its pioneering email campaign, Tesco has stopped selling swordfish throughout the UK and Sainsbury’s has removed it from its shelves – actions that are in stark contrast to the Seafish decision to continue promoting the consumption of swordfish.

Graham Buckingham added: “Supported by scientific evidence, our message is getting through and Bite-Back is proving that big organisations can spearhead a retailer-led marine conservation agenda by choosing which species are sold. The only problem is that it can’t happen quickly enough.”

Click here to participate in Bite-Back’s revolutionary email campaign.